Is Casual Dining Dying
In this episode, we dive into the brand-building elements for legacy brands to break thru and connect with a new generation of consumers. Dawn Petite serves as the Brand President for Friendly’s Restaurants, which operates over 130 (company-operated and franchised) friendly, full-service restaurants. Dawn began her career at Friendly’s Restaurants as an operations manager and has been with the Friendly’s brand for over 40 years. She oversees a multi-functional team of employees from corporate operations to franchise operations and training.
Casual Dining has seen a new challenge of consumer sentiment decline in the past couple of years, with 2023 scores already reaching a new high of declining consumer sentiment.
We break down some of the key elements that are changing the future of casual dining and its place in the foodservice landscape - that is, to deliver hospitality back into the business and create a new generation of loyal fans.
